New Zealand
HEREFORD PRIME

Local Hereford breeders dined out at Incognito Restaurant where succulent, tender Hereford Prime beef is now on the menu. It was first launched at the 127th annual Southland Summer Show in Invercargill and the first restaurant in the North Island to use the beef was in Havelock North. This has been followed by a chain of 6 where the beef is described as excellent and given a top score for quality and tenderness. Richmond's domestic sales division processes the beef and is ideally suited to the job. Richmonds is ISO9002 accredited, the first meat processing company in the world to obtain the accreditation to the delight of the 2500 staff. So if you desire to dine out in superb surroundings with premium quality food, Incognito and Hereford Prime is the way to go.

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A group with one thing in common, Herefords. (L to R) Johnathon Harris, Bob Morse, David Reeves, Peter Smyth, Guy Humphreys, Roger Wanklyn, Roger Murphy, Selwyn Murphy, Chris Harris, Hugh trafford, Peter Reeves, Peter Humpreys, Ian Brown and Simon Fraser

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Incognito's chef Judith Robertson cooking a prime Hereford steak for one of the dinner guests.